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Wikimedia Commons · Public domain · Hover to magnify, click for fullscreen
Original file今なら抽選で全額キャッシュバック (17447909236)
A trio of side-by-side vending machines colored green, red, and blue, respectively. Each machine features a stylized, cartoonish figure of an oni—a Japanese folklore demon—dressed in tiger-skin patterned loincloths and holding a spiked iron club (kanabō). The lower panels of the machines are painted with a yellow and black tiger-stripe motif, echoing the traditional depiction of oni clothing in Japanese art.
These vending machines are located in Beppu, Oita Prefecture, a city famous for its 'Hells' (Jigoku), which are geothermal hot springs. The oni imagery draws upon local tourist branding that associates the intense heat and volcanic activity of the region with the Buddhist concept of the underworld.
別府 血の池地獄 今なら抽選で全額キャッシュバック 地獄めぐり 当たりが出たらもう1本! チャンス!!
Translation
Beppu Blood Pond Hell / If you win a lottery now, you get a full cash back / Hell Tour / If you win, get one more bottle! / Chance!!
Beppu Jigokumeguri (Beppu Hells Tour)
The vending machines serve as promotional material for the local tourist sites known as the Beppu Hells.
Object
Contemporary
Japanese
genre-scene
Digital Source
Wikimedia Commons · Public domain
4574 × 3029 px
Linked Data
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